One may not notice, yet design is all around us. Right from the banners you see outside buildings to the way bricks are laid on the pavement you walk upon. Designing is that creative process that brings imagination to reality and our design team does exactly that - giving wings to your imagination!
At OZAP, we focus on creating elegant designs that're not only beautiful but also appeal to the audience. We incorporate signs, style and utility in our designs to create work that is simple and significant with creative content that puts across what needs to be conveyed. Design truly is intelligence made visible.
"GOOD DESIGN is GOOD BUSINESS." – Thomas Watson Jr.
65% of the people prefer to watch a video than reading content. Including video content on your website thus helps in increasing the amount of time visitors spend on your website. In simple terms, it will help improve your page rank.
About 98% of the users say that they've watched a video to learn more about a product or service and around 45% of the businesses use video content in the form of "explainer videos" to cater to such users. Here, if your new product or service needs promotion then it is ideal to create an engaging video that demonstrates how your product works or how to use your service.
Also, a recent research had about 75% of the marketers report that video conversion rates outperformed every other content marketing effort. Thus it can be learned that video encourages social sharing and it is worth investing in creating this form of content.
With over 2 billion monthly active users on a social networking platform like Facebook alone, it has become absolutely essential for a brand to have a strong social media presence. With the tech savvy customers of this generation, the onus is now on the brands to be able to communicate well in order to reach, convert and keep these customers.
Facebook, Twitter, Instagram, LinkedIn, Snapchat and the list of such social media platforms just keeps on increasing. It can get quite complicated for a brand to decide which platform can deliver the right results and that is where we come in.
As a creative agency, our experienced professionals strategize and take care of your brand’s social media presence ensuring that campaigns built on each social media platform is relevant and in line with your marketing goals.
WEB DESIGN & DEVELOPMENT
Your website is the Digital Identity of your company and it’s the central hub for all your digital content. All marketing materials should support and drive traffic to your website. With Website Design and Development Technology progressing over the years, there are more tools available than before and we work with you to develop a user experience which delivers value to your audiences.
Using years of experience and research, OZAP’s Web Design and Development solutions are customized to help you achieve your marketing goals.
Offline Advertising is still alive, kicking and it contributes to a very large scale of visibility in the market. Let me give you a small example why offline advertising is still important: Anish’s grandma is looking for a design company to create some marketing material for her clothing company. She doesn’t own a computer nor a smart phone. The only way she will find a design company is by picking up her trusty old phone book and flipping through the yellow pages or finding your AD on a Billboard or a Pole Median.
According to Internet Retailer, 66 percent of the consumers responding to an offline advertisement visited the advertising company’s website. That’s why offline advertising when executed strategically can be a great option for any type of a business. At OZAP, we will help you plan your campaign strategically and execute it for you.